Wednesday, October 10, 2018

FkyCo's 30th: Gratitude for Two Important Dads

The 30th anniversary party for Flying Colors Comics & Other Cool Stuff is Saturday October 13 (be here for the cake at 3pm!).

I hope you'll go along with me as I write here about two very important people in my life: My father, Joe Field, and my father-in-law, Libby's dad, Bud Fisher. 
 
In 1987 and early 1988, while researching the viability of opening a comic book shop, I spent different times with my dad and with Bud, going over business plans, looking at potential locations and visiting other comic shops, especially those in Contra Costa County.
My dad was in real estate as a part-time gig from the late 1950s until he made it his full-time job in the late '70s. He knew Contra Costa County as well anyone.
I was still working at KJOY Radio in Stockton until May '88, but I'd take most Saturdays to research my future and to see potential locations. With Dad driving and Oakland A's games on the radio, Dad and I would sometimes stop for lunch, usually for hot dogs, sometimes at roadside hot dog trucks. Dad seemed to know the location of every hot dog stand in Contra Costa.
Bud Fisher, was the former chairman of Lucky Stores Inc, and he was well respected as a retailing genius. He took the Gemco Department division of Lucky Stores Inc from a money-loser to become the largest American membership department store (prior to Wal-Mart's world takeover, but that's a sad tale for another day).
Bud was very direct. When we'd check out other comic shops, while I tried to keep a low profile (what business owner wants to talk to someone who could become competition?), Bud had no qualms about talking to shop employees. He'd also scope out shops, determining their square footage by counting ceiling tiles. Bud also had his "business mode," when his voice would drop precipitously to make a point.
Days before Flying Colors first opened in early October '88, my in-laws, Bud and Theo, came to visit to help us get ready for the store's opening. Theo at that time was trying to recover from a stroke that left her with aphasia. Bud, though we didn't know it, was in the early stages of what would soon be diagnosed as Alzheimer's. His speech was often jumbled, but he was eager to help any way he could. So there he was, the business genius, the retailing king, the guy I admired so much... and all I could have him do at that time was bagging and boarding old comics for our back issue bins.
But here's the deal: While both Dad and Bud were enthusiastic in helping me get Flying Colors off the ground, comics never seemed like a big deal to either of them. I'm sure they both thought I was crazy to open a comic book store--- like I was selling something as obsolete as a buggy whip. I'm sure they both loved that I was taking a chance... a chance to build something out of nothing. And a chance to make a new and better life with my young family.

My Dad passed away in late 1998. In the last few years before he died, I asked him if he had any fond memories of comics in his youth. He brushed off the question, initially saying no, then talked about how during World War II, he saw many other servicemen constantly reading comics. "But I was always playing cards," he said.

After a while, he thought again and told me he did remember one newspaper comic strip he loved when he was young... Percy Crosby's "Skippy." As a comics fan, I knew "Skippy" as major inspiration for a young Charles Schulz. "Peanuts" is a clear descendent of "Skippy." And "Peanuts" was always a favorite for me when I was young. Maybe a year or two before Dad died, I was able to find and give him a compilation of "Skippy" comic strips from his youth... and he lit up! Good memories do that!

And with Bud, who passed away 25 years ago this week, I never got the sense he liked or cared for comics. So imagine my surprise, when Libby and I were going through some old family photos we recently received and we saw the photo I've included here. Bud and his older brother Dana, in 1931 or so, reading broadsheet newspaper COMICS! Likely these two adventurous boys were gazing on one of the great strips of that era--- Hal Foster's Tarzan or Dick Calkins' Buck Rogers or maybe Chester Gould's Dick Tracy. That was quite an era for adventure strips!

Finding this photo made me happy... more than 30 years after having to run the gauntlet of doubts I received from my parents and my in-laws about the thought of opening a small retail shop, I got some validation that comics played at least a small part in the young lives of Joe Field and Bud Fisher.
On this occasion of the 30th anniversary of Flying Colors Comics, a business that likely wouldn't exist without the encouragement and help from these two great guys, I salute my dad, Joe Field, and Libby's father, Bud Fisher.
 

Tuesday, October 02, 2018

Musings & gratitude: Flying Colors 30 Year Anniversary

Our 30th anniversary party is coming up Saturday October 13... but the actual anniversary of the day Flying Colors first opened for business is October 3.

I'm out of profound words of wisdom about this occasion. I'm honestly a bit shocked we got this far since I knew little to nothing about running a business way back when... and I still feel the longer I go, the less I know. But here we are. Phew!

Even without having much in the way of real world business acumen at the time, I can tell you one thing: When my family joined me in this crazy dream to have our own business, we had a plan--- almost a dream--- really.

We summed it up in this line: "Flying Colors is the one comic shop for the whole family."
Our goal is still that no matter who you are, if you like to read, if you enjoy art... Flying Colors is the shop for you, for us... for all of us! That mission statement still guides us after all these years.

Back on Monday October 3, 1988, it was a quiet day. We did all of $63 business for the eight hours we were open. Those early days we operated on the razor's edge, often wondering if we'd make it to our one year anniversary, let alone 30!

Along the way, I have been one very blessed shop owner! In 30 years, we've had just 51 employees--- our fabulous FlyCo Retailing Brigade! Special thanks to Mike Eriksson and Marty Messner for their combined 29 years of service here!! And to Anna and Casey for being the right women for the job over these last three years! Along the way, our FlyCo Retailing Brigade members have become part of our family and we are very grateful to all 51 of you!

Libby and our three daughters, Michelle, Jenny & Cindy, have all worked in the business in one capacity or another. And wherever they travel in this world, they always take in other comics shops to get new ideas, to keep up with their favorite art & stories and to brag about their Free Comic Book Day founder dad. ;)

Libby is the one who deserves heaping helpings of thanks for everything! Especially for going along with the crazy idea to open... a comic book store!?!

Little known fact, if it wasn't for Libby, we likely would not have gotten a lease in Oak grove Plaza. Our original landlord here was reticent to give a lease to what he thought was a low-brow no-good business... a comic shop. But once he met Libby, then met our three young daughters, he caved in! How could he not?

Libby, as everyone knows, is the sweetest person on the face of the planet! She is the glue behind the scenes of the success of Flying Colors. I'm in awe of her in so many ways... and always grateful to her for understanding that crazy dreams can lead to a business like this, which is a *community* as much as it is a thriving enterprise.

Finally, we THANK YOU, all of you who are or have been a part of our 30 years history, all of you who give us your business month in and month out. Please, more than ever, we need you to continue to hang in there with us as we head into our 31st year of "Slinging Comics to Concord, Contra Costa County & the Cosmos."

And one last plug: We'd really like to see you at our party on Saturday October 13. I'm hoping a good number of our past Retailing Brigade members will be here.
We'll be cutting the cake at 3PM... and it's going to be 30 years worth of sweet!

Peace & love & comics!
--- Joe "FlyCoJoe" Field

(PS: If you have any photos from Flying Colors events or any stories you'd like to share about Flying Colors, please share them on our Facebook 30th Anniversary Event Page or Twitter or Instagram and please tag me "@flycojoe". We will also give you the opportunity to sign, write, draw in our scrapbook on October 13... and we hope you will!)




FlyCo's 30th Anniversary! Join us for all these Special Events!




























We're been planning a ton of fun here at Flying Colors!
Please join us Saturday October 13 when we'll celebrate the 30th Anniversary of Flying Colors Comics! Yowza!

Please stay in touch on our Facebook Events page.